Leadership Advisory Council
PCDC’s Leadership Council provides strategic vision and advice on policy issues and business strategy. Each member brings a strong background and skills in specific areas of interest. For more information or to join PCDC’s Leadership Advisory Council, please contact Laura Leale, Chief Development Officer, at (212) 437-3933 or email@example.com.
Leadership Advisory Council Members
Richard Zall | Chair
Partner & Chair, Healthcare Practice, Proskauer
Richard Zall is part of PCDC’s Leadership Advisory Council. As a partner in Proskauer Rose LLP’s New York Office and chair of the Health Care Department, Richard is highly involved with the advising and counseling of his clients within the health care sector on business strategy, product and service development, financial transactions, and new venture implementation. He also currently serves as Counsel to the Clinton Health Access Initiative (CHAI). Previously, Richard served as a health care counsel to the New York City Council President and was the chief executive of a private equity-backed management company.
CEO & Co-Founder, athenahealth
Jonathan S. Bush is the co-founder and Chief Executive Officer of athenahealth, a Watertown, Massachusetts-based health care technology company founded in 1997. In 2000, Bush raised more than $10 million in venture capital funding to support athenahealth, which launched a successful IPO in 2007. Before founding athenahealth, Bush served as an associate of J. Bush & Company, Inc., and a consultant at Booz Allen Hamilton, where he was a member of its Managed Care Strategy Group. Bush is the New York Times bestselling author, with Stephen L. Baker, of Where Does It Hurt?: An Entrepreneur’s Guide to Fixing Health Care.
Pasquale H. Celli
President, UnitedHealthcare New York
Pasquale has been the President of UnitedHealthcare in New York for the past 10 years. The New York Health Plan is the third largest in the State currently serving 750,000 members in 48 counties in New York State for both Medicaid, Essential Plan, Child Health Plus, Managed Long Term Care and Medicare Special Needs Plan. Prior to that, he spent 8 years with UnitedHealthcare first as Regional CFO and then President of UnitedHealthcare Community Plan of New Jersey. He has over 40 years combined experience in finance and healthcare having worked in public accounting and industry. He has a BS degree in Accounting from St John’s University and he is a Certified Public Accountant in New York State. He has been married for 40 years and has three children as well as four grandchildren.
Executive Director, Port Authority of New York and New Jersey
Rick Cotton serves as Executive Director of the Port Authority of New York and New Jersey after previously being appointed Special Counsel for Interagency Initiatives by Governor Cuomo. Mr. Cotton joined the administration following 25 years at NBC Universal, where he has held numerous positions, including EVP, General Counsel, and President and Managing Director of CNBC Europe in London. He also served as Executive Secretary to the Department at the U.S. Department of Health, Education and welfare under Secretary Joseph A. Califano, Jr. and Special Assistant for Renewable Energy to Deputy Secretary of Energy John Sawhill at the U.S. Department of Energy.
President & CEO, CTG Health Solutions
Mr. Arthur W. Crumlish has been Chief Executive Officer and President of Computer Task Group Inc. since July 21, 2016. Mr. Crumlish served as a Senior Vice President of Computer Task Group Inc. from September 24, 2001 to July 21, 2016 and its General Manager of Strategic Staffing Services until July 21, 2016. He served as Controller of the Strategic Staffing Services organization. Mr. Crumlish joined Computer Task Group Inc. in 1990. He has been Director of Computer Task Group Inc. since July 21, 2016. He is a Member of Advisory Council at Niagara University Graduate School of Business.
Vice President, Product, Growth and Development, Envolve
Carolyn Gollub serves as vice president of strategy and business development for Product Growth and Development at Envolve, Inc. ®, the specialty solutions division of Centene Corporation (NYSE:CNC), a Fortune 500 company and a diversified, multi-national healthcare enterprise that provides a portfolio of services to government sponsored healthcare programs, focusing on under-insured and uninsured individuals. In this role, Ms. Gollub partners with health plans, providers, ACOs and FQHCs throughout New York State and other east coast markets to provide unified health solutions. She focuses on bringing innovation, experience and resources to her clients to help them perform in outcomes-focused and value-based reimbursement models. Ms. Gollub has more than 30 years of healthcare experience and holds a master’s degree in health administration from Washington University and a bachelor’s degree in health planning and administration from University of Illinois at Urbana-Champaign.
Executive Vice President and Chief Executive Officer, Anthem Inc.
Brian T. Griffin serves as executive vice president and president of the Commercial & Specialty Business Division (CSBD) for Anthem, Inc. As a member of the company’s executive leadership team, he is responsible for Anthem’s commercial business, including: State-based Exchanges; Individual, Small Group and Large Group local business; National Accounts; and Specialty Products, including dental, vision, life, disability, and workers’ compensation. Mr. Griffin also leads Anthem’s Pharmacy Division, overseeing a multi-year enterprise strategy and managing the company’s strategic pharmacy benefit management (PBM) relationship. Mr. Griffin and his team have Profit & Loss responsibility for more than 30 million medical members and 18.3 million specialty members.
Principal, The Riverside Company
John McKernan is a Principal at The Riverside Company and the firm’s Healthcare Industry Sector Head, where he helps evaluate and grow healthcare opportunities for the firm. John currently serves as a member of the board of directors at The Dermatology Group, Castlewood Treatment Centers, and Grace Hill. Prior to joining Riverside, he was an Associate at First Capital Partners and an Analyst at First National Investment Banking. John holds a BS in Finance and Accounting, magna cum laude, from Creighton University and is a CFA Charterholder.
President & CEO, Affinity Health Plan
Michael G. Murphy was appointed President and Chief Executive Officer of Affinity Health Plan in March 2017. Throughout his career, Mr. Murphy has distinguished himself as an innovative and strategic healthcare leader, with extensive experience leading both public and private healthcare organizations. Mr. Murphy was most recently at Aetna, one of the nation’s leading diversified healthcare benefits companies, where he oversaw a multi-state, $4 billion region that included Medicaid programs. Mr. Murphy previously served as CEO of Coventry Health Care Plans across multiple states. Before joining Coventry, Michael served as President and CEO of Mercy Health Plans in St. Louis, MO, where he held various senior operating roles, including Chief Operating Officer and Vice President of Government Programs. Prior to joining Mercy Health Plans, Mr. Murphy was founder, owner and CEO of Managed Prescription Services (MPS), a national pharmacy benefits management company headquartered in St. Louis. Mr. Murphy received his Bachelor’s degree from St. Louis College of Pharmacy and an MBA from Washington University– Olin School of Business. He has served as a member of the Board of Trustees for the St. Louis College of Pharmacy and for the Herbert Hoover Boys and Girls Clubs.
Director, Custom Computer Specialists
Mr. O’Connell is the director of Healthcare Solutions at Custom Computer Specialists. Prior to rejoining the Custom family, Mr. O’Connell was the Regional Manager for the Northeast Healthcare Division of Intel Security, formerly known as McAfee. At Intel, Mr. O’Connell worked with many of the largest healthcare organization in the Northeast to enable their mission and minimize risk through the development of comprehensive security programs.
Richard Park, MD
Chief Executive Officer, CityMD
Dr. Richard Park is the Chief Executive Officer at CityMD, the leading urgent care provider in the New York Metropolitan Area, with his vision for delivering easily accessible, top quality medical care. Dr. Park completed his medical studies at Albert Einstein College of Medicine and completed his training in emergency medicine at Long Island Jewish Medical Center’s Residency Program where he served as chief resident. Dr. Park has an expertise in all facets of urgent care delivery, from being the Director of the residency program at NS-LIJ’s emergency department to co-editor-in-chief of McGraw-Hill’s Intensive Review of Emergency Medicine.
Patrick Pilch, CPA, MBA
Consulting, Managing Director, BDO Consulting
Patrick Pilch is the Managing Director of BDO’s Healthcare Advisory team, where he works with clinical and business advisory professionals to hell healthcare organizations thrive. He has experience in providing services that help healthcare organizations redefine their operations to be patient-centric. Prior to joining the BDO Consulting group, Mr. Pilch held leadership roles in Healthcare Advisory at PwC LLC and Alvarez & Marsal, as well as serving as the Vice President of Managed Care and New Business Development at North Shore-LIJ Health Systems.
President, Empire BlueCross BlueShield, HealthPlus
Jack Stephenson is the president of HealthPlus, an Americangroup Company, in New York. He is responsible for all aspects of health plan operations for HealthPlus Amerigroup. Prior to being appointed President, he served as the Chief Operating Officer for the New York Medicaid Business, where he was responsible for sales and marketing, provider relations, community relations, enrollment and managed long-term care. Prior to joining Healthplus Amerigroup, Mr. Stephenson served in several leadership positions in managed care organizations, including Healthfirst, WellCare, UnitedHealth Group and Oxford Health Plans, giving him with more than 17 years of experience within the health care industry.
Executive Director, National Sales & Marketing, Crystal & Company
Robert Trobe is an Executive Director in Crystal & Company’s National Sales & Marketing department, where he introduces nonprofit, private and public companies to Crystal’s comprehensive array of insurance and risk management services as well as serving clients as a relationship manager. Trobe has over 30 years of health and employee benefits experience. Prior to joining Crystal, he served as Vice-President/Senior Consultant at Conner Strong, where he was responsible for account and project management, business development, and sales. He has also previously served as President/CEO at Creative Physician Management, a physician billing company; Executive Vice President at NYLCare, a managed care company; COO of Barnert Hospital; and CFO of the Hospital for Joint Diseases. Prior to that, he served as a Deputy Commissioner for Family and Adult Services for the City of New York.
Director, Lindenwood Rx Center
Executive Director, Primary Care, Affinity Health Plan
As Senior Vice President, Sales & Community Engagement and Executive Director, Primary Care, Edina Vukic oversees three of Affinity’s key growth areas of business. In less than two years, Ms. Vukic has successfully negotiated and contracted with 26 strategic alliance partnerships with providers throughout Affinity’s 10 county markets. Prior to joining Affinity, Ms. Vukic was Director of Provider Relations at Healthfirst. Earlier, she was Director of Provider Relations at Fidelis Care of NY, responsible for the development of their network of key providers, provider groups, hospitals and IPAs through network partnerships that focused on quality improvement, member retention and membership growth initiatives. Preceding these roles, Ms. Vukic managed all contracting and implementation efforts, while consistently exceeding unit cost parameters under budget for all NY physicians/multi-specialty/IPA groups for Health Net of New York, Inc., a commercial plan. Ms. Vukic started her extensive career in health care on the provider side with Montefiore Medical Center, where she held various positions in the utilization management, provider relations and contracting departments.
President, Heritage Medical Systems
Mark Wagar is the President of Heritage Medical Systems, a physician organization that offers integrated, patient centered care for members in California, New York and Arizona through value-based population management contracts and Accountable Care Organizations. Prior to joining Heritage Medical Systems, Mr. Wagar held numerous leadership roles at provider based managed care organizations, hospital management, physician practice management and diagnostic services, as well as serving as CEO of Empire BlueCross BlueShield and as a Senior Vice President at WellPoint, Inc.
Semi-Annual Meeting Highlights
December 7, 2017
The PCDC Leadership Advisory (LAC) Council luncheon on Thursday, December 7, was hosted by PCDC LAC Chair and co-founder Rick Zall, Partner and Chairman of Proskauer’s health care practice. The guest speaker was Jeff Dobro, MD, Chief Medical Officer of One Medical for the LAC event held in Proskauer’s Times Square office.
One Medical is a direct primary care provider serving New York City, Boston, Chicago, Los Angeles, Phoenix, the San Francisco Bay Area, Seattle and Washington, DC. Dr. Dobro shared One Medical’s business model, elements of practice, how it utilizes technology, their approach to quality, and how this model – in his view – supports innovation in delivery system and payment reform.
December 9, 2016
The PCDC Leadership Advisory (LAC) Council breakfast on Friday, December 9, was hosted by PCDC LAC Chair and co-founder Rick Zall, Partner and Chairman of Proskauer’s health care practice. Karen Ignagni, President & CEO, EmblemHealth, was the guest speaker. Ms. Ignagni spoke on the dynamics of the Affordable Care Act and its impact on payers, her perspective on the outcome of the election, and her leadership of one of New York’s leading neighborhood health insurance and wellness companies. She discussed her observations of what’s emerging in Washington, D.C. and the impact in the marketplace, trends in the New York City and tri-state region and how we could prepare for the anticipated changes. The market dynamics around Medicaid block grants, MACRA and the potential consumer impact was also discussed, followed by a lively question and answer portion.
June 30, 2016
On June 30, Dr. Richard Park, MD, CEO of CityMD, attended the Primary Care Development Corporation’s (PCDC) Leadership Advisory Council’s breakfast meeting for a conversation moderated by PCDC CEO Louise Cohen, MPH and Rick Zall, Partner at Proskauer Rose, LLP and Chair of the Leadership Advisory Committee. Dr. Park discussed urgent care and its role within the larger primary care delivery system.
Dr. Park described his philosophy that effective urgent care requires a strong, bi-directional connection with all levels of the health care continuum, utilizing “warm handoffs” that ensure patients get the care they need in the most appropriate setting. CityMD does not seek to replace conventional primary care or the emergency room, rather, provides a middle ground for low acuity emergencies and treatment of non-chronic conditions. However, among his patient population, 40 percent do not have a primary physician or cannot see theirs in a timely manner. For more on this meeting, see our newsletter article.
December 11, 2015
Paul Francis, New York Governor Andrew Cuomo’s Deputy Secretary for Health and Human Services, spoke at the December 2015 Leadership Advisory Council breakfast about New York State’s plans to expand and strengthen primary care. Describing primary care as the “hub of the wheel” for health system transformation, Mr. Francis described New York State’s vision of health care delivery and payment transformation. Mr. Francis noted that New York State was pursuing ways to make more affordable capital available to fuel primary care expansion and use telehealth and other technologies to expand the primary care footprint, particularly in upstate and rural communities.
June 30, 2015
Jason Helgerson, New York’s State Medicaid Director, spoke at the June 2015 LAC breakfast about the Delivery System Reform Incentive Payment program (DSRIP) and the roadmap to value-based payments. Mr. Helgerson said that moving from a fee-for-service model to value-based payments will enable providers to reinvest funds in parts of the system that deliver the greatest value to patients who pay for care. Recognizing that healthcare transformation presents major challenges, Mr. Helgerson noted that patient-centered care, transparency and collaboration are crucial to success.